When stationary exhibition events were canceled or significantly reduced, it became necessary to find an alternative – online trade fairs. Virtual events are gaining in popularity and are convincing more and more visitors to take part in them.
Why is it worth attending an online fair? What are the Benefits?
- Save time and money. Exhibitors do not bear the costs of renting a space in the hall, preparing the exhibition stand, transporting it or setting up the exhibition stand. There is also no need to print promotional materials or pay for employees’ business trips. They can operate a virtual exhibition stand from the office.
- Possibility to conduct online meetings for many visitors at the same time, as well as answer their questions in real time – in a chat.
- Online fairs are an opportunity to promote the company and present the offer in the way that the exhibitor wants. Catalogs, videos, quizzes, live online meetings with specialists, chats, product photos or 3D visualizations – these options are possible.